Home Blog 4 Reasons To Add Matcha To Your Restaurant Beverage Program

4 Reasons To Add Matcha To Your Restaurant Beverage Program

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Since Matcha is powdered and one consumes the entire leaf, it is the finest type of green tea. However, the term is young in the western world. Catechins, a wonderful class of antioxidants, are abundant in Matcha. Their major duties are to fight microorganisms and remove free radicals from the system. Therefore, Matcha decreases your total likelihood of disease and aids in the prevention of the flu. People feel healthy all year long if they include Matcha in their daily diet.

Why Matcha Should Be Present On A Restaurant Beverage Program

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In cafés and eateries all around the globe, matcha lattes are quite popular. However, many owners still aren’t familiar with Matcha or how to make it. Due to businesses like Starbucks and Dunkin Donuts, most consumers are already familiar with Matcha. This beverage item will open up a lucrative new source of income for any company.

Here are some of the salient reasons why any eatery should have Matcha on its beverage list:

1. It Is A Very New And Ever Growing Trend On Social Media

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Matcha, or Japanese green tea powder, is a distinctive brilliant green color that makes foods and beverages impossible to miss. When you serve your visitors a green cupcake or a seafoam drink, they get enthralled immediately.

Everyone is turning green, and Matcha is becoming more popular. Matcha has been captioned more than 2.7 million times on Instagram, and according to Pinterest, there are 4.3 million matcha preparations pinned to user accounts. Furthermore, the majority of these remarks go much beyond the typical latte.

Moreover, due to the recent development of wholesale matcha outlets, it has become increasingly easy to purchase high-quality matcha tea without any further hassle of finding a trustworthy distributor.

2. Upgrade The Restaurant And Bar Menu

Infuse the alcohol with high-quality tea products to differentiate your establishment from other bars and modernize your cocktail selection. Visitors will be intrigued by tea-infused drinks, which might result in an extra source of income. Despite the small cost rise, you may still make a bigger profit. This improvement to your company doesn’t include adding shabbily maintained tea bags and pre-made sauces; rather, it involves using premium tea leaves to make the restaurant and bar enterprise more profitable.

3. Future Of The Matcha Tea Industry

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Matcha tea usage has increased in response to growing health consciousness. Additionally, the industry for matcha tea has become popular due to its application in several food and beverage items. Sales are therefore anticipated to grow at a CAGR of over 10% by 2031.

4. Compared To Conventional Green Tea, Matcha Is Considered To Be Better

A unique and potent kind of green tea is called Matcha. Although cultivated and processed extremely differently, they originate from the same species. One drinks the entire leaf because the petals are powdered and consumed that way. Because of this, Matcha could offer even more advantages than normal green tea. Be careful not to exceed 2 cups (474 mL) daily.

Health Benefits Offered By Matcha Tea

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Matcha has recently experienced a meteoric rise in popularity, with matcha cocktails, lattes, tea, and even sweets popping up in health food outlets and coffee shops.

Matcha is a product of the Camellia sinensis tree, just like green tea. It is, however, grown distinctly and has a special nutritional composition.

Some of the main benefits of Matcha are listed below:

Blood Pressure Is Reduced

Matcha’s antioxidant catechins may be of use here. If the upper value is 130 or above, which might increase your risk of heart problems, cardiac arrest, and strokes, among other problems, they seem to be very beneficial.

Cancer May Be Prevented With Matcha

Even while matcha powder alone hasn’t been the subject of any particular studies confirming its anticancer properties, researchers have been studying green tea for years. In earlier investigations, the potent antioxidant EGCG has been associated with cancer avoidance and slowed colon cancer tissue development. Another study suggests that green tea may prevent cancer by working in concert with anticancer medications. The secret ingredient is EGCG, which may prevent the spread of cancer by destroying cancerous cells.

Assists In Calorie Burning

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Together, EGCg and caffeine automatically speed up your metabolism and enhance the fat you lose each day.

Fat is used as fuel in matcha green tea. Green tea catechins stimulate the body to destroy fat at a thermogenic rate. A 12-week research on physically active Japanese men and women revealed that drinking green tea significantly reduced their BMI, abdominal measurement, total fat volume, and subcutaneous fat region.

May Assist In Fighting Depression

After controlling for other variables, scientists discovered that people who drank more than four servings of matcha tea every day had a 51% reduced likelihood of experiencing depressive episodes than those who consumed less than one serving every day among Japanese adults aged 20 to 68.

Similar findings for older persons were obtained in an earlier Japanese investigation. According to the study’s findings, persons aged 70 or older who consumed more than four cups of matcha tea per day also had 44% less depressive feelings than those who consumed one cup fewer.

Matcha Has Anti-Ageing Qualities

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Since Matcha is a kind of green tea, it shares many of the same nutritional advantages as green tea. The maximum life spans have been recorded in Okinawa, Japan. Regular drinking of Japanese Matcha Green Tea has been largely credited with contributing to the Okinawans’ long life. The most renowned green tea in Japanese culture is Matcha, which is quickly acquiring prominence outside due to its capacity to fight oxidation, irritation, and aging.


In addition to matcha latte, matcha milkshakes, matcha pancakes, green tea frozen yoghurt, muffins, biscuits, and a variety of other options, Matcha’s rich taste enables it to be used in confectionery. However, matcha tea and matcha lattes are popular because customers who are on a diet or concerned about their health have chosen to avoid treats laden with sugar.

While matcha tea’s intense, rich, and robust flavor goes well with everything from a pastry to a savory treat, more customers are learning about the benefits of matcha tea, which is predicted to dominate the tea industry in the years to come.